Lifelong Learning — Startup Basics: From Idea Generation to Bussiness Planning

The EUNICE Lifelong Learning Microcredential in Startup Basics: From Idea Generation to Bussiness Planning, introduces participants to the fundamentals of entrepreneurship and business creation. Participants will learn how to generate and evaluate business ideas, design a business model, identify customers and channels, prepare a basic financial plan, and communicate their project through an effective pitch.

The content of the course consists of six units:

1. Idea generation
2. Business model
3. Customers and channels
4. Financial Plan
5. Pitch

Learning outcomes:

Upon successful completion of the course, participants will be able to:
– Generate and assess business ideas.
– Understand the key stages of the entrepreneurial process.
– Design a basic business model.
– Identify target customers and distribution channels.
– Prepare a simple financial plan.
– Deliver an effective business pitch.
– Apply creativity, teamwork, and entrepreneurial thinking skills.

Timetable:

Online live classes on Wednesdays, 15:00 – 17:00 CET

• Students must have an accredited minimum English language proficiency level of B1 (CEFR).
• No other previous courses or specific academic prerequisites are required to enrol in this course.

This course is primarily aimed at university students from all academic disciplines who are interested in developing entrepreneurial skills and exploring business creation as a potential career path. It is also open to recent graduates, early-career professionals, and other individuals wishing to gain a basic understanding of entrepreneurship, business models, customer identification, financial planning, and pitching. No previous knowledge of entrepreneurship is required.

Study Level: Admin/tech Staff, Bachelor, Master, PhD, Professionals, Teachers/Researchers

• Submit your application via the button ‘Apply Now’.
• Please keep in mind that the number of participants could be limited for each course. Application does not guarantee enrolment in the course.
• Application Results:
  • After the applications deadline and before the start date of the course, applicants will receive an email informing them of the outcome of their application: accepted, rejected, or placed on the waiting list.
  • Selection will be based on the prerequisites specified in the study guide, the suitability of the applicant’s profile according to the instructors’ criteria, and the order in which applications were submitted.
  • Queries can be directed to: eunice@unican.es
• Payment Method:
  • Microcredentials are FREE for the EUNICE Community (students enrolled and staff in the ten partner universities).
  • External participants who are accepted onto a course will receive an individual email with payment instructions. They will be charged the fee specified for each course.

Microcredentials are FREE for the EUNICE Community (students enrolled and staff in the ten partner universities).