Introduction to International Business

The subjects covered in the Introduction to International Business course include international management, cross-cultural management, international human resource management, international marketing and international entrepreneurship. Also, there will be one session given by a representative from an international company; this will help students to connect the different aspects of international business.

Course topics include

• Cross Cultural Management
• International Management
• International Human Resource Management
• International Marketing
• International Entrepreneurship
• International Sustainability

Students have to participate in course sessions actively, carry out individual or group tasks, and go through the learning materials. Students complete the course by taking the final exam. The course is worth 3 ECTS credits, which implies 81 hours of work. This includes 11 hours of online
sessions in Zoom and 70 hours of preparation for the final exam.

Timetable:

*Time zone: Europe/Helsinki/EET*

• 9 March 14:00-17:00 – Lecture 1: Introduction to the course + Cross
  Cultural Management
• 11 March 14:00-16:00 – Lecture 2 International Management
• 13 March 14:00-16:00 – Lecture 3: International Human Resource
  Management
• 16 March 14:00-16:00 – Lecture 4: International Marketing
• 18 March 14:00-16:00 – Lecture 5: International Entrepreneurship
• 2 March 14:00-16:00 – Lecture 6: International Sustainability

• EUNICE student: enrolled as a Bachelor level student in one of the universities of EUNICE European University consortium (check universities here).
• B2 level in English.

Study Level: Bachelor

• Submit your application via the button ‘Apply Now’.
• Please keep in mind that the number of participants could be limited for each course. Application does not guarantee enrolment in the course.
• The course participants will be selected based on criteria specified in the study guide.
• Your home university will inform you whether you have been accepted and provide further information about the next steps.

Specific instructions in some universities:

• BTU applicants: for questions about enrolment and recognition at your university, you can visit this website
• UPHF applicants: make sure to ask the approval of your director of studies (responsable pédagogique) before applying. For any question, you can contact the EUNICE office: eunice@uphf.fr
• UoP applicants: questions about enrolment and recognition can be answered by your Director of Studies or ECTS Coordinator, or you can contact eunice@go.uop.gr

Any questions about enrolment or credit recognition? Contact your EUNICE courses coordinator.