Introduction to International Business 26-27 S2

The subjects covered in the Introduction to International Business course include international management, cross-cultural management, international human resource management, international marketing and international entrepreneurship. Also, there will be one session given by a representative from an international company; this will help students to connect the different aspects of international business.

Course topics include

• What is International Business and International business environment
• International management
• International entrepreneurship
• International marketing
• International human resource management

This is a self-paced online course on Moodle, with different learning materials available. To pass the course, students need to complete the online multiple-choice test/quiz. In addition, in order to be eligible to take the exam, a number of assessments need to be delivered, with a pass or fail assessment type.

• EUNICE student: enrolled as a Bachelor level student in one of the universities of EUNICE European University consortium (check universities here).
• B2 level in English.

Study Level: Bachelor

• Submit your application via the button ‘Apply Now’.
• Please keep in mind that the number of participants could be limited for each course. Application does not guarantee enrolment in the course.
• The course participants will be selected based on criteria specified in the study guide.
• Your home university will inform you whether you have been accepted and provide further information about the next steps.

Specific instructions in some universities:

• BTU applicants: A Learning Agreement must be completed in advance in coordination with your departmental advisor. Please contact your examination office and study programme coordinator in good time once you are accepted for the courses you would like to attend. For any other questions you can contact: eunice@b-tu.de
• UPHF applicants: make sure to ask the approval of your director of studies (responsable pédagogique) before applying. For any question, you can contact the EUNICE office: eunice@uphf.fr
• UoP applicants: questions about enrolment and recognition can be answered by your Director of Studies or ECTS Coordinator, or you can contact eunice@go.uop.gr

Any questions about enrolment or credit recognition? Contact your EUNICE courses coordinator.